This training is jointly organized by BITM &  Business Accelerate BD Ltd.
Training will be held in  Business Accelerate BD Ltd.

Class 1 (Introduction of digital marketing)
• What is digital marketing
• Why digital marketing
• How digital marketing works
• Digital marketing trends
• Home work

Class 2 (Consumer behavior and audience psychology)
• How consumer reacts online
• How audience psychology works
• Things need to follow to convert audience

Class 3 (Social media marketing part 1)
• Social media marketing overview
• How social media marketing works
• Different uses of social medias for marketing
• Your presence in social media
• Homework

Class 4 (Social media marketing part 2)
• Conversion using social media
• Social media marketing strategies
• Best use of different social medias for marketing

Class 5 (Search Engine Optimization 1)
• SEO introduction
• How SEO works
• Keyword research
• SEO process overview
• Homework

Class 6 (Search Engine Optimization part 2)
• Competitor Analysis
• Content for search engine
• Back link methods
• Homework

Class 7 (Email marketing part 1)
• How email marketing works
• Lead generation
• Email content
• Setup an email campaign
• Homework

Class 8 (Email marketing part 2)
• Analysis the report
• Use of tools
• Email automation
• Email funnel
• Homework

Class 9 (Content Marketing)
• Why content is important
• Generate content idea
• Viral content creation
• Conversion optimized content
• Homework

Class 10 (Facebook ad part 1)
• How facebook ad works
• Business manager and ad manager setup
• Audience insight
• Different types of ads
• Homework

Class 11 (Facebook ad part 2)
• Facebook Pixel and its work
• Live Ad campaign setup
• Custom audience and look a like audience
• Report and analysis
• Homework

Class 12 (Facebook ad part 3)
• Retargeting ads
• Different Ad scaling methods
• Facebook Ad funnel
• Homework

Class 13 (Google Adwords and Display Ads)
• How it works
• Gmail Sponsored Ads
• Show Ads on Specific Sites or Competitors Sites
• Context & Placement
• Targeting
• Tracking & Reporting to monitor ROI
• Homework

Class 14 (Video marketing)
• Why video marketing
• Video content creation
• Youtube SEO
• How to rank on youtube
• Conversion optimized video
• Homework

Class 15 (CPA and Affiliate marketing)
• CPA and affiliate model
• Marketplaces introductions and approval
• Offer Selection
• Promotion and conversion
• Homework

Class 16 (Native Ads)
• How native ad works
• Targeting
• Promotion and conversion
• Homework

Class 17 : Print On Demand
• How print on demand works
• Niche selection
• How to select right product and design
• Competitor analysis
• Scale the sale
• 1% success rate model

Class 18 (Opportunities with digital marketing)
• Earning Opportunities
• Future Opportunities
• How to learn new things

Curriculum