This training is jointly organized by BITM & e-Soft Training.

Training will be held in e-Soft Training.

Course Outline:

•     Introduction - How Facebook Algorithm and Facebook Ad Works
•     Facebook Content Creation Ideas
•     How to Generate Engagements
•     How to Increase Organic Visibility.
•     Managing Groups and Pages in Smart Way
•     How to Automate Your Social Media Campaigns
•     Managing Ad accounts and pages
•     Audience insight
•     Ad objective
•     AD set
•     The ad
•     Targeting
•     The pixel
•     Scaling
•     Custom audience
•     Custom conversion & Events
•     Ad Optimization and tracking
•     Retargeting
•     Look a like audience
•     The funnel
•     Smart scaling techniques
•     Auction vs fixed price

   

Curriculum